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Jacket Embroidery vs. Jacket Printing: Understanding Your Customization Options

Jacket Embroidery vs. Jacket Printing: Understanding Your Customization Options

By LogoSportswear | Updated on October 22, 2023

Custom apparel like jackets helps distinguish your brand and bring attention to your business. If you're looking into personalizing jackets for you and your team, you'll want to decorate it using a method that prominently showcases your logo or brand name.

The two most popular customization methods for apparel are embroidery and printing. Embroidery entails stitching the design onto the fabric, while printing involves transferring the artwork directly onto the garment, often in ink. It is worth noting that these two have several key differences not just in execution but also in terms of cost and fabrics applicable to. As such, choosing a method that highlights your design while meeting your needs like affordability, quality, and overall experience with the apparel is essential. Read on to discover the pros and cons of embroidery and printing to see which works best for your custom jackets.

Embroidery Method: Pros and Cons

Use this guide on embroidery's advantages and disadvantages when choosing which jacket decoration method you'll use to customize your own apparel:

Feature Pros Cons
Appearance Some perceive custom embroidered jackets as more sophisticated and have better quality. Not suitable for applying big designs onto the jacket due to the weight it may accumulate.
Durability The method of stitching allows the design to last longer on the fabric. Threads can withstand bleaching and laundry. Embroidery needles will affect the waterproof nature of garments (like the ones used for rain jackets) during the stitching process.
Design It gives your logo or design texture and dimension. Not ideal for intricate or gradient designs and small texts.
Cost More affordable for pocket-sized designs; the cost-effective option for smaller quantities of jacket orders and logos with different colors. It ends up being more expensive if you opt to embroider more prominent logos or designs.

Printing Method: Pros and Cons

Go through this list of pros and cons to see if print jackets are a suitable customization method:

Feature Pros Cons
Appearance Best for printing intricate designs, high-resolution photographs, and gradients. Depending on the final look, some may perceive printed designs as less premium or of average quality.
Durability With proper care, the colors and visuals on a printed decoration appear more vibrant, especially on bigger designs and waterproof fabrics like the ones used for rain jackets. The print will likely fade or crack over time, especially with frequent washing.
Design It is recommended for designs with multiple colors and those that will take up significant space on the jacket. Lacks the tactile depth of embroidery.
Cost The affordable option for bigger order batches or simple designs. It costs less than embroidery, but the design is likely to fade with prolonged use.

Customize Your Jacket with Embroidery or Printing Today

Explore styles ranging from embroidered fleece to printed rain jackets at LogoSportswear. Below are some of our bestselling jacket designs you can look into:


The North Face® Men's Sweater Fleece Jacket

Prefer the printing method? Here are some of our recommendations:


The North Face® Men's Sweater Fleece Jacket

Several jackets from popular brands Port Authority, Sport Tek, and Dunbrooke are also available that can be either embroidered or printed on. As a rule, remember that if the jacket's material is waterproof and meant to be worn in the rain, it's best to choose a printing method for your personalized jacket order.

Once you've selected the best jacket and decoration option, you can upload or create your design online. If you're looking for something specific, we also offer other custom jackets in alternative decorative methods like screen printing and embroidery appliqué.